Top 5 Precepts of Making Money Online – Be Informed!

Before you decide on announcing to your friends this weekend that you will be quitting your regular job and become a full-time blogger/vlogger, make tons of money and change the world, I hope you read this no-sugar-coating article about making money online. I hope the precepts will guide you through some seemingly-idiotic life altering decisions.

I may sound like discouraging but I am not really. But if you have a good job and you are just feeling burnout and thinking blogging will save you, then yes, I am discouraging your stupid move.

I coached plenty of people whose businesses are mainly on making money online. I do not have a BIG brand out there, I coach based on what I know works. In fact I have been making money over the years by being in the background.

Moreover, I am also a blogging coach for fashion bloggers, food bloggers, travel bloggers and other bloggers thriving and failing in their niches. Haha!

Why others fail is because they cannot stick to the following precepts of making money online. If you do not want to waste another dollar or day, then take the following by heart:

1. Do not be a scammer

This is my number one precept because, let’s face it. With so many things out there that you could possibly sell to someone whose credit card is ready, you can make instant money by being a money-making scam.

By this I do not just mean actual “shippable” products. Even services can be a scam and it will revert back to be the bomb that will ruin your entire career in the end.

For example, I was handling a marketing campaign once for somebody selling coaching services who claims to be able to help people. As we progressed in rebuilding his old brand and positioning his new brand, he cannot provide me with his credentials. Turns out the guy is just a total scammer, who pieced together systems he stumbled upon and sold to thousands of people.

While he probably made tons of money in the past, he is now spending money on trying to keep his reputation intact. The worst part is, he cannot stop those people who found out about his lack of credentials and ethics from talking about his money-making scam.

Scams will last for a while, make money for a while but the volatile nature of lies piled on every cyber footprint you make will eventually result to your destruction.

Besides, karma is an immutable law of creation, so do not play with it.

2. Do not think of and expect instant results

Frustration sets in when you read too much overnight successes published by people out there. Some say they made 2 blog posts and turned it into a 6-figure industry. While some are genuine and was lucky to catch the “lucky virus” others don’t and immediately quit. What happens next is that their blogs are forgotten and their brands that could’ve made it, dissolved.

Making money online takes time and there is much to learn and when you think you mastered something, you’d be surprised how much you need to learn further to keep up. Stop thinking that you can simply apply all the strategies you read from one successful blogger and the next day you are viral and rich.

Go ahead and read as much as you want, but never compare or expect their successes and failures to yours. If you’re lucky enough, and by that, I mean hardworking enough and married your blogging or vlogging career, you might become the next success story everyone reads about.

3. Reach out to experts

Always reach out to experts and workers. Find someone to work with, either a blogging coach, a reputable and affordable digital marketer or a writer. When you expect you can do everything alone, you are on the wrong path to success.

Blogging success requires great skills and some are impossible to be embodied by one person alone. Say, a website design appealing to your audience with functions to generate money. You may think you are doing something great, but without an advice from a marketer, you might be doing something that appeals for one person only, you!

Reaching out to experts is an investment to your success and a great digital marketer will not hide facts and knowledge from you, while some may keep the “secrets of the trade” others are possibly willing to coach.

4. Write within your niche – never stop…

Write and write endlessly within the niche you wish to make money from. Stop wasting your time writing about something that does not appeal your target audience. When you are starting out you may be tempted to switch niches and write on other topics that you feel are actively swarmed by readers. This is a terrible idea and a great time waster.

Write within your niche and just keep on writing there even if you have no readers yet and you will be amazed at how you develop how your writing style. You will not have readers unless you are an established writer offline with a name familiar to people. Otherwise, if you are just starting out, you need to be very patient in building your readership. It takes time but never impossible.

5. Do not outsource to cheap services

Outsourcing will either make your business blossom or destroy your business totally. No one can blame you for outsourcing to a dollar per 500-word article for your blog and content production. That is really cheap and let us cut the chase, most bloggers have ghostwriters. There is a stigma about this whole ghostwriting thing, if you outsource make sure that you remain to be the thought leader and fully giving all the commands on topics to be written to your ghost.

Going back to what I want to say, a cheap service may equal to cheap quality. Make sure you go for affordable but excellent service.

An Honest Blog Promotion Guide for New Bloggers

Are you tired of getting a lot of BS when you read tips on how to promote your blog? I do, I am no beginner in blogging. But marketing my blog is something I find as a hurdle. As a content writer I am used to working with a team.

I research and create content, pass it on to the next person and I can forget about it.

With my failed blogs in the past, I just didn’t care about promotion because, I wasn’t dead serious about them. Regrets and mistakes. But that is not why I am writing this post.

Dear new blogger, I feel you! Imagine when you google “promote your blog” in Google. I can guarantee that the top results are all web pages of people who is in the end going to try to sell you some blog promotion program.

Nothing wrong with that, that’s how to make money online. What I find weird is they try to make money out of people trying to make money. Those people, like me, probably don’t have any money to spend, so I wonder how much they really earn.

So, I decided to share how I promote my blog and the tiny little ways that proves how you can get a few dozen eyes to your content.

At the beginning of your blogging, it is best you stick with SEO for in time Google will reward you with traffic. Nonetheless, don’t forget that is going to happen “in time”. Google ranking is not achieved immediately.

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So while you wait for Search Engine Optimization to take effect, best you focus on the following to promote your blog:

1.    Social Media Promotion

Create a Facebook Page

You need to draw the line from the very beginning. Your blog is not you. When you begin to build readership, it will be difficult for them to process when you suddenly post your meal for the day when you are talking about something else in your blog.

It is as simple as, your Facebook page is the channel to distribute your blog content, not your life.

Twitter

Twitter is a powerful tool to promote your content. It is probably the easiest way to get a few dozen eyes towards your blog.

Grow your twitter following and start sharing your content in Twitter. This is one of my articles that is a good read about twitter and growing followers, Bloggers Growing Twitter Followers the Right Way.

LinkedIn or beBee

These two are more business-y and serious. If you want to really get people to notice you on either of these two websites, share only posts that are strong and also relevant. Otherwise you will be criticized and put yourself to embarrassment.

There are other social media channels that you may use. The three mentioned above are just among the top that will definitely give you a little attention. Depending on the niche of your blog, make sure you join social networks that are relevant.

2.    Don’t be afraid to repost

You may want to consider forgetting about your fear of Google penalty for duplicate content. Besides, it is really counterproductive to fear a punishment from someone who hasn’t yet granted you any traffic right?

Go ahead, repost your blog after a week’s window of publishing in your blog. Reposting will allow you to cast a wider net among audience that seeks for your content. If you don’t because of your fears of Duplicate Content Penalties, you might miss out on the whole purpose of blogging – to get readers.

Although, you still need to be careful, best you follow things I mention on “Ways Around Duplicate Content.”

I strongly recommend reposting on Medium. For some reason I really find that platform helpful.

3.    Be in Quora.com

Not only is it a great Question and Answer website, Quora is great to link back to content from your website. Not only do you gain backlinks every time you provide citations on your answer that links back to your blog posts, you also get dozens of people following your link. This is one investment that can truly drive traffic towards your website long term.

4.    Secure your brand names in all free blogging platforms

WordPress.com, Tumblr.com and Blogger.com to name a few. Securing your name is not only just in case you make it big. It is also a good way to deliver your content in those networks.

You see, at the beginning of blogging it is like shooting in the dark. You might as well shoot in all directions possible.

What you can post in those blogging platforms are introductions, snippets or short content that will make people want to click a link that will eventually take them to your actual blog. This is a neat way not only build links around the web towards your main site but to really reach out to corners of the web where your target audience might be.

5.    Build your email list

Let us be honest if you just started a few months ago, it would be unlikely that you can build high volume email list right away. I am not a ridiculous marketer with unrealistic goals.

But it is still best you already have the “subscribe to email” boxes ready in your site. This will help your promotion even if you only have a few dozen readers for now.

Conclusion

These are among the 5 things that keeps me busy in promoting my blog for now. I cannot say they work so good that I am about to become the next millionaire blogger. Let’s get real. They are working bit by bit but I know they are safe.

Instead of buying into marketing gimmicks by marketers this is a free way to get my name out there.

As I always say, my blog already served its purpose if I was able to assist just a few people. It doesn’t have to get huge, it will if it is my fate.

If you think have a great tactic on how to promote a new blog, the comments section is open. Otherwise, you can email me if you need further assistance.

Bloggers Growing Twitter Followers the Right Way

Why do you need to grow your twitter followers?

Twitter is more than just a social media platform for bloggers. In fact, it is a great channel to distribute your content to people who truly cares about what you have to share.

A short story:

Before I started sharing tweets about content marketing, blogging, SEO and social media, my twitter account was based on my previous business, tea shop. When that failed back in 2015, I have not really opened twitter at all. I have no interest in using it ever again. I took my fall badly because of the unpolished stories that surrounds it.

It took me half a year before I decided to really establish another startup, www.patbagano.com, which until now is in its infancy. People were so confused about what I do in front of my computer daily and doing a lot of research.

In the lay sense I am just blogging, but anyone who has been blogging for a while will tell you that there is so much marketing and technical knowledge involved if you really want to make it to the top. And I do want to be successful.

Besides, blogging and writing is something I have been doing since 2008. Sometimes I think it is pretty stupid to have stopped writing and tried offline businesses to begin with. I am on and off as a blogger, in fact I failed so many blogs in the past and wasted so many domain names that are niche specific.

To make the story short, I reopened my twitter and was not surprised with the decline of my followers. Well I didn’t have much to begin with when I was tweeting about tea. I have roughly 700 or less.

I know that would even decline because I will be using the same account @complexiteapat and my tea friends will not really find my marketing, SEO and blogging posts appealing.

I was right, yet growing followers wasn’t that hard. In fact, just in a month after launching www.patbagano.com I grew about 581 new followers. The numbers are not impressive unlike other marketers out there. I will tell you later why.

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Twitter is a tool, this is not a popularity contest

Twitter is a tool to get people interested in what you have to say. It will be impressive to have 10,000 people retweeting me or 100,000 people liking my posts and following my account. But I guess it is only impressive if I truly mean something to them.

In fact, I really feel great when 1 or even just 5 people mentioning me on a daily basis and found the content I shared beneficial. It feels better than having over a dozen retweets from bots.

The most counterproductive idea of social media is automation. This is just my personal opinion. Buying followers and subscribing to full automation of twitter loses the whole sense of “social”.

Sometimes it feels like if I automate my twitter it will be my bot against your bot and they both interact. I guess I am among the naïve few who still takes twitter very personal and don’t want to lose the personal touch on every tweet I send out.

It is in a way for me gauge my success in reaching my audience. It can be slow, but I like it that way. I am really proud of having 1800 followers today, I have followers who really engage with me and related to my industry and not random eggheads in my list.

I tried automating and it doesn’t work for me

I tried automating but felt bad after a week or two. The platform started thanking people randomly for following me more than twice in a day and sometimes even thank those who have recently unfollowed me. Another instance is thanking a mention that I would otherwise ignore because it is a quite a slanted comment. It is just terrible.

If you are a new blogger, I hope you don’t get intimidated with six figures or 7 figures of other bloggers. It is not how success is truly measured. Actually it is a measure of success if you truly owned and built it and guarantee that those hundreds of thousands are people within your industry or interested in further engagement. But if those followers are among the follow train you subscribed or you bought them. That is really counterproductive.

As I said at the beginning of this post, “Twitter is more than just a social media platform for bloggers. In fact, it is a great channel to distribute your content to people who truly cares about what you have to share.” Now imagine tweeting knowing no one will hear you because you purchased your followers. Who is fooling who?

duplicate content

Ways Around Duplicate Content

Reposting your content on your other blogs like in Medium or Quora is an appealing move for anyone who wish to grow loyal readers. Nonetheless, like every other blogger out there, we fear that Google will punish our blogs and never again be seen in search results.

Google punishment is considered the death of a website. But does it really still matter that much today? What about guest posting is it okay to post them as well on your website?

These are among the thoughts clouding my head for the past few days.

Traffic diverted by search engines are great. But as we all know it takes a while and the competition is steep.

Does Google’s algorithm have threshold on identifying duplicate content?

Matt Cutts of Google says duplicate content would most likely be ignored if it is not spammy. Spammy meaning keyword stuffing is obvious. That is quite a relief, because I really do not like keyword stuffing myself. See this post by Search Engine Land.

That solves it, but why are we still concerned? Because there is a lot of rubbish out there floating about duplicate content. Those are probably marketers who does not want you to take a lead or improve your traffic, so relax.

Wait, before you repost on other websites, you should:

 

1.    Make sure that you first post on your website

Posting directly on other websites might affect ranking though. Allow your content to sit in your blog for at least a week or two before reposting. Google appears to warrant higher page ranking where the content was first posted. So if you wish your website to rank higher than those you contributed the content to, follow this best practice.

2.    Rel=canonical tag

Use rel=canonical tag if possible at the head of the page if posting for other websites. This tag will simply inform the crawlers that post was originally posted from the URL that you specify. There has been a debate about how useful it is or whether it really works. But it would never hurt to use it if possible.

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3.    Alter the title if you can

If possible and you have time it is better to at least make minor changes to the title. This will help in your SEO but not totally save you from the duplicate content dilemma. If you have more time, a few alterations on the body might also help.

4.    Don’t forget links to your site

I am assuming you are not going to repost your blog without links going back to your website. Of course you need the traffic coming from the third party website. But it is best if you can drive them back at your blog where you can either offer them a newsletter or any of your products. Don’t forget to link back.

Okay, so I can rest my thoughts now about duplicate content, for now. Since it will not really hurt my currently invisible Google rankings, why should I bother. You shouldn’t too! Big names in blogging has been doing it over time to get more traffic, relying on guest posting alone will get you nowhere besides piled up emails informing you of rejection.

6 Reasons Blog Outsourcing Made Businesses Successful

As a business owner, it is important that you recognize the signal when it is time to step into blog outsourcing. If you have decided on blogging to aid your search engine optimization and content marketing and still not seeing results today, it is time to try blog outsourcing.

For most business owners this is a very scary move, especially if you are outsourcing overseas. But in reality, big businesses have been doing this for a long time.

Blogging is a great marketing intersection for all types of businesses. In fact, it is also among the digital marketing platforms that is highly scalable in terms of budget.

Outsourcing

Here are 6 reasons blog outsourcing made businesses successful:  

 

1.    Improved blog posting frequency

The frequency of your blog posts does not only keep search engine bots busy in crawling your website. Having a new page to be indexed and ranked by Google is just one of the perks.

Frequently posting on your business blog keeps your customers and prospects engaged.

Blog outsourcing saves you the time in creating high quality content if you have a dedicated and experienced professional blogger.

2.    Creation of SEO boosted content

If you are among the business owners who have knowledge in on-page SEO, you probably belong to the lucky minority.

Most business owners who are blogging overlook that the strength of their business blog is determined by the strength of on-page SEO and content distribution.

Blog outsourcing allows you to utilize people who have extensive SEO skills that can put your business where it think it should be.

3.    Tap into a workforce who understands consumer behavior

Most professionals in the blog outsourcing industry are not simply bloggers.

You must choose to outsource your blog to those who have deeper knowledge on sales and marketing.

In fact, most bloggers offering their services to small businesses have good knowledge in understanding consumer behavior.

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4.    Improved content marketing strategy

Blog outsourcing allows you to focus more on other aspects of your content marketing strategy. In fact, it will even allow you to collaborate with someone who have knowledge on content marketing.

If you are outsourcing to an individual with good content marketing skills, you can discuss and discover new ideas on how to approach content marketing. Moreover, you gain a trusted content marketing partner.

5.    Tap into social media with greater reach

A lot of freelance bloggers and blog outsourcing firms are also great social media managers. Blog outsourcing solves dilemmas on reaching potential consumers to be interested in your business.

Furthermore, blog outsourcing will allow you to have content made not only for search engine optimization but worthy of distribution in various social media channels.

6.    Gives you more time

Whether you need to focus more on other aspects of the business or focus more in keeping your life and work balance.

Blog outsourcing free you from the hours spent on content creation. When you outsource, you can discuss your expectations in terms of production frequency and quality.

Freeing you away from your computer and adjust your focus on things that matter most.

Depending on your business, blog outsourcing may solve other common business owner dilemmas. These are only 6 of the benefits of blog outsourcing that made a lot of businesses successful online.

If you think I can help you with business blogging, please do not hesitate to let me know.